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Thursday, April 22, 2021

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High honors: Radio personality Jimi Jamm receives radio industry award 100.9 103.7 104.3 104.9 105.5 1140am

When he returned to Western New York, Jimi Jamm didn’t want to merely play music. He knew, and wanted to continue, the role radio personalities often play in their communities. And it’s somethi
ng he’s done over the years.

Jamm, 52, was recently recognized with the 2021 Randy Jones Memorial Award as part of the annual Country Radio Seminar in Nashville. The award recognizes an on-air personality for exceptional commitment to charitable work, dedication to listeners, and daily preservation of country music.

“That’s just part of the job,” he said Tuesday. “A radio station is supposed to serve the community. It’s a business but at the same time there’s an obligation to try to help the public. We try to inform and we try to be involved in charitable works when we can.”

  Jamm has been part of the Warsaw-based WCJW since he arrived at the station. He’s since specialized in a mix of classic and contemporary country music, interviews and more — including on its morning show, which he’s helmed since 2014.

But he’s also been a part of the greater community: He’s been a supporter of the Autism Nature Tail at Letchworth State Park, the former Relay for Life anti-cancer walk, and an annual autumn food drive which raised enough donations last year for more than 10,000 meals. He’s also emceed the Genesee County Alzheimer’s Walk for the past five years.

Those are just a few of the events and organizations he supports, and he does them for free. He works to accommodate, as long as he has the time. And in terms of country music, Jamm and WCJW play popular-but-forgotten chestnuts and the latest big hits, with a flow and logic that seem perfectly natural. “In reality, if you love country music old and new, this is the perfect station,” Jamm said. “It really is.”

This year’s radio convention was conducted virtually due to the COVID-19 pandemic. And the award isn’t the first time Jamm has been recognized. He was named in 2010 and 2020 among 10 contenders for Small Market Music Director of the Year by Country Aircheck, a country radio trade publication.

The Randy Jones award is named for a radio personality described as the heart and soul of Pikeville, Ky. He was considered the epitome of what a hometown radio DJ should be: the heartbeat of the community.

“I’m grateful for it, and it means a lot to me that people think so much of the stuff I’ve been doing,” Jamm said. “... Everything about this award — I was in shock when they told me I won it. Every time I look at it, sitting on my dresser at home, it’s the warmest feeling ever.”

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